Categories / Requirements / Fees



NEW FOR THIS YEAR

The ADC 97th Annual Awards is pleased to introduce a tiered fee system specifically for freelancers, individuals and small companies. We believe that impeccable craft and design comes from all corners of the industry, from the gleaming agencies working their magic on global clients; to the design boutiques developing a new logo for an up and coming brand; to the lone illustrator or photographer breathing life to a magazine editorial. It is our hope that our new pricing will encourage entries from across the creative spectrum.

Interactive

This discipline focuses on the ever-evolving world of digital and interactive communication, from websites and mobile apps to social media and virtual reality.

Download Category Overview
Fee Breakdown
Freelancers: $100.00 Single / $150.00 Campaign
Company Size = 2-20 Employees & Individuals: $300.00 Single / $450.00 Campaign
Company Size = 21+ Employees: $450.00 Single / $600.00 Campaign


Interactive

Apps

INT-101. Augmented Reality / Virtual Reality - Single
A single app that uses AR and/or VR as a primary feature.
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INT-102. Augmented Reality / Virtual Reality - Campaign
A series of related apps that use AR and/or VR as a primary feature.
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INT-103. Education / Reference - Single
To grow and expand educational content and resources.
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INT-104. Education / Reference - Campaign
To grow and expand educational content and resources.
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INT-105. Games / Entertainment - Single
For leisure and recreation.
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INT-106. Games / Entertainment - Campaign
For leisure and recreation.
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INT-107. GPS / Location Technology - Single
Location-based information in real-time.
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INT-108. GPS / Location Technology - Campaign
Location-based information in real-time.
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INT-109. Lifestyle - Single
Articles, reviews, tips, etc. on any aspect of life.
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INT-110. Lifestyle - Campaign
Articles, reviews, tips, etc. on any aspect of life.
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INT-111. Services / Utilities - Single
Tools and programs.
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INT-112. Services / Utilities - Campaign
Tools and programs.
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INT-113. Sports - Single
Includes news, stats, games, player info, etc.
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INT-114. Sports - Campaign
Includes news, stats, games, player info, etc.
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INT-115. Wildcard - Single
Unique app that lives outside of the aforementioned categories.
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INT-116. Wildcard - Campaign
Unique app that lives outside of the aforementioned categories.
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Interactive

Craft in Online / Mobile

INT-117. Art Direction - Single
Design and interaction of all visual elements.
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INT-118. Art Direction - Campaign
Excellence in art direction within an online or mobile campaign.
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INT-119. Content Strategy - Single
Planning, development, and management of written or visual content.
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INT-120. Content Strategy - Campaign
Excellence in planning, developing and managing content for an online or mobile campaign.
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INT-121. Copywriting for Digital - Single
Written content.
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INT-122. Copywriting for Digital - Campaign
Excellence in copywriting in an online or mobile campaign.
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INT-123. Sound Design - Single
Use of audio in tandem with visuals.
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INT-124. Sound Design - Campaign
Excellence in sound design in an online or mobile campaign.
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INT-125. Use of Technology - Single
New or existing digital technologies.
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INT-126. Use of Technology - Campaign
Excellence in developing and experimenting with new or existing technologies in the service of an online or mobile campaign .
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Interactive

Online / Mobile

INT-127. 360 Video - Single
A single 360 or immersive video.
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INT-128. 360 Video - Campaign
A series of related 360 or immersive videos under a single campaign.
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INT-129. Campaign Site - Single
A dedicated sub-site (not the brand’s official page).
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INT-130. Campaign Site - Campaign
A series of related, dedicated sub-sites, separate from a brand's main site.
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INT-131. Data Visualization - Single
To clarify complex information.
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INT-132. Data Visualization - Campaign
A series of separate but related visuals designed to simplify or clarify complex information.
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INT-133. E-Commerce Site - Single
To facilitate any transaction.
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INT-134. E-Commerce Site - Campaign
A series of related websites designed to facilitate online transactions and sales.
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INT-135. Games for Console Platforms - Single
Console based interactive program for one or more players.
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INT-136. Games for Console Platforms - Campaign
A series of related video games designed for play on a video game console.
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INT-137. Games for Web / Social Media - Single
Interactive program for one or more players.
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INT-138. Games for Web / Social Media - Campaign
A series of related games played primarily online or through social media channels.
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INT-139. Interactive Video - Single
Requires viewer’s participation.
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INT-140. Interactive Video - Campaign
A series of related videos which require participation from the viewer.
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INT-141. Online Video - Single
A single video viewed primarily online.
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INT-142. Online Video - Campaign
A series of videos viewed primarily online.
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INT-143. Self-Promotion Site - Single
For its creator’s own business, services, or products.
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INT-144. Self-Promotion Site - Campaign
A series of related websites designed to promote their creator's own services.
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INT-145. UX / UI - Single
The user experience and/or user interface design for a single website, app or other digital medium.
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INT-146. UX / UI - Campaign
The user experience and/or user interface design for a series of related websites, apps or other digital mediums.
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INT-147. Websites - Single
Desktop and mobile sites.
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INT-148. Websites - Campaign
A series of related desktop or mobile websites.
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Interactive

Use of Social Media

INT-149. Facebook - Single
A single post or ad on Facebook, utilizing that particular network's individual qualities or strengths.
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INT-150. Facebook - Campaign
A full campaign on Facebook, utilizing that particular network's individual qualities or strengths.
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INT-151. Instagram - Single
A single post or ad on Instagram, utilizing that particular network's individual qualities or strengths.
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INT-152. Instagram - Campaign
A full campaign on Instagram, utilizing that particular network's individual qualities or strengths.
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INT-153. LinkedIn - Single
A single post or ad on LinkedIn, utilizing that particular network's individual qualities or strengths.
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INT-154. LinkedIn - Campaign
A full campaign on LinkedIn, utilizing that particular network's individual qualities or strengths.
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INT-155. Pinterest - Single
A single post or ad on Pinterest, utilizing that particular network's individual qualities or strengths.
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INT-156. Pinterest - Campaign
A full campaign on Pinterest, utilizing that particular network's individual qualities or strengths.
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INT-157. Snapchat - Single
A single post or ad on Snapchat, utilizing that particular network's individual qualities or strengths.
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INT-158. Snapchat - Campaign
A full campaign on Snapchat, utilizing that particular network's individual qualities or strengths.
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INT-159. Twitter - Single
A single post or ad on Twitter, utilizing that particular network's individual qualities or strengths.
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INT-160. Twitter - Campaign
A full campaign on Twitter, utilizing that particular network's individual qualities or strengths.
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