ADC Annual Awards

CATEGORIES / REQUIREMENTS


Brand / Communication Design

The ADC Annual Awards has a century long history of championing breathtaking design work. The Brand / Communication Design discipline focuses on many traditional aspects of the graphic design world, from logos and brand identities to posters and other promotional materials.
   

ELIGIBILITY
All entries must have been released, printed, published, or aired for the first time between January 1, 2023 - March 1, 2024 in any country.

BRAND / COMMUNICATION DESIGN TIERED ENTRY PRICING
◊ Freelancers: $100.00 Single / $150.00 Series
◊ Company Size = 2-20 Employees: $200.00 Single / $250.00 Series
◊ Company Size = 21+ Employees: $300.00 Single / $350.00 Series

SUBMISSION REQUIREMENTS
◊ An entry title and project credits are required on all entries.
 A client name is required for all categories. If the work was created for your own company or brand, please enter your company name into the client field.
◊ A detailed project description of 300 words or less is not required, but is highly recommended.
◊ Each category accepts specific media types. All categories require judging media and at least one reference image.
 Judging Media: Required primary material and content that the jury will be judging. Please note that physical entries are encouraged in the print Brand / Communication Design categories.
 Supporting Media: Optional Secondary content that the jury may choose to review at their discretion.
 Reference Image: Required image that reflects the content of your entry. These images may be used by ADC for promotional purposes. The jury will see these images but they will not be judged.

PAST WINNING ENTRIES

                                    



categories

Brand / Communication Design
Branding

BCD-101: Branding - Annual Report

Overall design in a single (1) physical or digital annual report.

BCD-102: Branding - Branding Systems / Identities - Digital

Communication of brand identity utilizing digital mediums. May include a series (2-10) of assets for web, mobile, or any other interactive platform.

BCD-103: Branding - Branding Systems / Identities - Integrated

Communication of brand identity utilizing multiple mediums. May include a series (2-10) of digital, print, video and/or interactive assets.

BCD-104: Branding - Branding Systems / Identities - Print

Communication of brand identity utilizing print mediums. May include a series (2-10) of posters, print ads, collateral or any other physical assets.

BCD-105: Branding - Branding Systems / Identities - Television / Film / Online Networks

Communication of brand identity utilizing moving image. May include a series (2-10) of television, film, streaming or online video assets.

BCD-106: Branding - Logos

A single (1) or series (2-10) of static or dynamic graphic images that identifies a company or product while also communicating the brand.

BCD-107: Rebranding

A change to the corporate image for an established organization or company. May include a series (2-10) of digital, print, video and/or interactive assets.
Brand / Communication Design
Innovation

BCD-108: Innovation

A single (1) or series (2-10) that pushes creative boundaries in brand / communication design.
Brand / Communication Design
Posters

BCD-109: Posters - Billboard - Single

A single (1) large scale, outdoor billboard that is usually seen in cities or along major roadways.

BCD-110: Posters - Billboards - Series

A series (2-10) of large scale, outdoor billboards that are usually seen in cities or along major roadways.

BCD-111: Posters - Traditional - Single

A single (1) printed poster.

BCD-112: Posters - Traditional - Series

A series (2-10) of printed posters.
Brand / Communication Design
Promotional

BCD-113: Promotional - Apparel

Design of a single (1) or collection (2-10) of wearable products intended to promote a brand.

BCD-114: Promotional - Booklet / Brochure / Catalog / Press Promotional Kit

Overall design in a single (1) or series (2-10) of informative short publications.

BCD-115: Promotional - Calendar

A single (1) printed or manufactured promotional calendar.

BCD-116: Promotional - Digital Communications

A single (1) or series (2-10) of e-blasts, newsletters, bulletins, etc.

BCD-117: Promotional - Postage Stamps

A single (1) or series (2-10) of postage stamps designed for use by an organization or a brand.

BCD-118: Promotional - Self-Promotion

A single (1) or series (2-10) of assets designed to promote one's own business.

BCD-119: Promotional - Stationery / Invitations / Announcements

A single (1) or series (2-10) of print or digital cards or postage that can be sent out, specifically relating to the brand or organization.

BCD-120: Promotional - Wildcard

A single (1) or series (2-10) of unique promotional materials that live outside of the aforementioned categories.
Brand / Communication Design
Design for Good

DFG-105: Design for Good - Brand / Communication Design - Single

Brand design that encourages positive societal or political change. May include a single (1) logo, promotional material, poster, etc.

DFG-106: Design for Good - Brand / Communication Design - Series

Brand design that encourages positive societal or political change. May include branding systems or a series (2-10) of promotional materials, posters, etc.