INTERACTIVE

Edu Pou

EDU POU


W+K Amersterdam
Netherlands

I’ve been living a cheesy love story since 1997. It started with DoubleYou, where interactivity stole my heart. That relationship was magical. Each day I discovered something new and wonderful. Everything was perfect, but after a while I wanted to face new challenges and decided to trade Barcelona for the US, ending up in a tiny town in the heart of the Rocky Mountains. There, with CP+B I fell in love with advertising. Days and nights flew by so fast they were a blur. It was a very exciting period, but I missed Europe, and decided to jump the Atlantic again. As soon as I landed, I lost my mind once more. For brand-building this time, and Wieden+Kennedy was to blame. This is where I am now, and so far so awesome. Funny thing is that I’ve never dumped any one of my loves, so at the moment I’m part of some kind of a harmonic foursome with interactivity, advertising, and brand-building. Thank God Amsterdam is a very liberal city.



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